{"id":6191,"date":"2018-02-14T16:51:51","date_gmt":"2018-02-14T16:51:51","guid":{"rendered":"http:\/\/femepa.org\/web\/?p=6191"},"modified":"2018-02-14T16:51:51","modified_gmt":"2018-02-14T16:51:51","slug":"evento-de-la-spegc-play-gran-canaria-el-16-de-febrero","status":"publish","type":"post","link":"https:\/\/femepa.org\/web\/evento-de-la-spegc-play-gran-canaria-el-16-de-febrero\/","title":{"rendered":"Evento de la SPEGC &#8220;Play Gran Canaria&#8221;  el 16 de febrero"},"content":{"rendered":"<p><span style=\"margin: 0px;color: gray;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt\">El deporte atrae a grandes audiencias y tanto destinos como empresas se ven beneficiadas por el impacto de los eventos deportivos. Por eso, el Cabildo de Gran Canaria y la ACB han organizado este foro, en paralelo a la celebraci\u00f3n de la Copa del Rey de Baloncesto en Gran Canaria, para conocer y\u00a0debatir sobre\u00a0esta vertiente econ\u00f3mica del deporte.<\/span><\/p>\n<p><strong><span style=\"margin: 0px;color: gray;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt\">16 de febrero<\/span><\/strong><span style=\"margin: 0px;color: gray;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt\">, en la <strong><span style=\"margin: 0px;font-family: 'Helvetica','sans-serif'\">Sala Alegranza del Auditorio Alfredo Kraus de Las Palmas de Gran Canaria.<\/span><\/strong><\/span><\/p>\n<p><span style=\"margin: 0px;color: gray;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt\">\u00a0<\/span><\/p>\n<p><strong><span style=\"margin: 0px;color: gray;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt\">PROGRAMA<\/span><\/strong><\/p>\n<p><strong><span style=\"margin: 0px;color: gray;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt\">09:30 \u2013 10:00 h.: Caf\u00e9 y networking\u00a0<\/span><\/strong><\/p>\n<p><strong><span style=\"margin: 0px;color: gray;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt\">10:00 \u2013 10:10 h.: Bienvenida<\/span><\/strong><span style=\"margin: 0px;color: gray;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt\">\u00a0<strong><span style=\"margin: 0px;font-family: 'Helvetica','sans-serif'\">por parte de la ACB y el Cabildo de Gran Canaria<\/span><\/strong><\/span><\/p>\n<ul type=\"disc\">\n<li style=\"margin: 0px;color: gray;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt;font-style: normal;font-weight: normal\"><span style=\"margin: 0px;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt\">Javier de la Chica, director del \u00e1rea de marketing y negocio de la ACB<\/span><\/li>\n<li style=\"margin: 0px;color: gray;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt;font-style: normal;font-weight: normal\"><span style=\"margin: 0px;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt\">Cabildo de Gran Canaria<\/span><\/li>\n<\/ul>\n<p><strong><span style=\"margin: 0px;color: gray;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt\">10:10 &#8211; 11:00 h.: Ponencia: Eventos ACB<\/span><\/strong><\/p>\n<ul type=\"disc\">\n<li style=\"margin: 0px;color: gray;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt;font-style: normal;font-weight: normal\"><span style=\"margin: 0px;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt\">Pedro Amezua, director de eventos\u00a0de la ACB<\/span><\/li>\n<\/ul>\n<p><strong><span style=\"margin: 0px;color: gray;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt\">11:00 &#8211; 12:00 h.: Coloquio: La experiencia de patrocinar el deporte<\/span><\/strong><\/p>\n<ul type=\"disc\">\n<li style=\"margin: 0px;color: gray;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt;font-style: normal;font-weight: normal\"><span style=\"margin: 0px;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt\">Ander P\u00e9rez, responsable de patrocinios y eventos de Movistar<\/span><\/li>\n<li style=\"margin: 0px;color: gray;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt;font-style: normal;font-weight: normal\"><span style=\"margin: 0px;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt\">Mar\u00eda Lacasa, responsable de estrategia y activaci\u00f3n de marca, Direcci\u00f3n General de Comunicaci\u00f3n de ENDESA<\/span><\/li>\n<li style=\"margin: 0px;color: gray;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt;font-style: normal;font-weight: normal\"><span style=\"margin: 0px;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt\">Representante del Hospital Perpetuo Socorro<\/span><\/li>\n<li style=\"margin: 0px;color: gray;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt;font-style: normal;font-weight: normal\"><span style=\"margin: 0px;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt\">Javier de la Chica, director del \u00e1rea de marketing y negocio de la ACB<\/span><\/li>\n<\/ul>\n<p><strong><span style=\"margin: 0px;color: gray;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt\">12:00 &#8211; 12:30 h.: Pausa caf\u00e9<\/span><\/strong><\/p>\n<p><strong><span style=\"margin: 0px;color: gray;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt\">12.30 \u2013 13.15 h.: Di\u00e1logo: Gesti\u00f3n inteligente de instalaciones y clubes<\/span><\/strong><\/p>\n<ul type=\"disc\">\n<li style=\"margin: 0px;color: gray;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt;font-style: normal;font-weight: normal\"><span style=\"margin: 0px;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt\">Manuel Saucedo,\u00a0director del WiZink Center (Palacio de Deportes de la Comunidad de Madrid)<\/span><\/li>\n<li style=\"margin: 0px;color: gray;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt;font-style: normal;font-weight: normal\"><span style=\"margin: 0px;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt\">V\u00edctor Luengo, responsable de marketing de Valencia Basket Club<\/span><\/li>\n<\/ul>\n<p><strong><span style=\"margin: 0px;color: gray;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt\">13:20 \u2013 14.05 h.: Di\u00e1logo: Creando experiencias de marca genuinas con el\u00a0deporte<\/span><\/strong><\/p>\n<ul type=\"disc\">\n<li style=\"margin: 0px;color: gray;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt;font-style: normal;font-weight: normal\"><span style=\"margin: 0px;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt\">Enrique L\u00f3pez, socio director de Everis<\/span><\/li>\n<li style=\"margin: 0px;color: gray;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt;font-style: normal;font-weight: normal\"><span style=\"margin: 0px;line-height: 150%;font-family: 'Helvetica','sans-serif';font-size: 12pt\">Nacho Medina, responsable de New Business y Patrocinios de Last Lap<\/span><\/li>\n<\/ul>\n<p><strong><span style=\"margin: 0px;color: gray;font-family: 'Helvetica','sans-serif';font-size: 12pt\">14.05 h.:\u00a0Picoteo y networking<\/span><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>El deporte atrae a grandes audiencias y tanto destinos como empresas se ven beneficiadas por el impacto de los eventos deportivos. Por eso, el Cabildo de Gran Canaria y la ACB han organizado este foro, en paralelo a la celebraci\u00f3n de la Copa del Rey de Baloncesto en Gran Canaria, para conocer y\u00a0debatir sobre\u00a0esta vertiente [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":6192,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"rs_blank_template":"","rs_page_bg_color":"","slide_template_v7":"","footnotes":""},"categories":[1],"tags":[385,159,315,386],"class_list":["post-6191","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categoria","tag-basket","tag-empresarios","tag-networking","tag-play-gran-canaria"],"acf":[],"_links":{"self":[{"href":"https:\/\/femepa.org\/web\/wp-json\/wp\/v2\/posts\/6191","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/femepa.org\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/femepa.org\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/femepa.org\/web\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/femepa.org\/web\/wp-json\/wp\/v2\/comments?post=6191"}],"version-history":[{"count":0,"href":"https:\/\/femepa.org\/web\/wp-json\/wp\/v2\/posts\/6191\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/femepa.org\/web\/wp-json\/wp\/v2\/media\/6192"}],"wp:attachment":[{"href":"https:\/\/femepa.org\/web\/wp-json\/wp\/v2\/media?parent=6191"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/femepa.org\/web\/wp-json\/wp\/v2\/categories?post=6191"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/femepa.org\/web\/wp-json\/wp\/v2\/tags?post=6191"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}